
The reviews highlight a significant discrepancy between initial comfort and long-term durability. While many users initially find the pillow comfortable and a good value, a substantial number experience rapid deterioration in the pillow''s loft and shape, regardless of washing or fluffing. This suggests a potential inconsistency in the quality of the filling material or manufacturing process. The frequency and severity of the flattening issue indicate a widespread problem. The fact that some users report purchasing the pillow multiple times, with varying levels of satisfaction, further suggests quality control issues. The significant number of 5-star reviews mentioning only comfort suggests users are reviewing it shortly after purchase, before the issues with flattening become apparent.